Confused About Selling on Amazon - WHERE & HOW to Start a Business

video Apr 22, 2019


Let us teach you!

- ACTION STEPS to conquer analysis paralysis and get your first shipment shipped into Amazon
- Helping you tackle overwhelm with STEP-BY-STEP VIDEO TUTORIALS, CHECKLISTS, and WORKSHEETS that you can watch or use over and over again.
-INSTRUCTION and MATERIALS you need to get your Amazon business up and running in a profitable direction.

We’ve put this show together to battle the confusion about selling on Amazon. If you Google “Selling on Amazon” you get thousands of blog posts, YouTube videos, and articles talking about everything from retail arbitrage to private label.

We’re here to guide you through the clutter.

Imagine this… Two weeks from now your first shipment of inventory is on its way to earning your first $1000 on Amazon.

This show is for you if you:
Don’t know which business model to choose
Are nervous about doing it wrong when sending in your first shipment
Feel like you...

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Thrifting for Amazon - TOP 10 ITEMS TO LOOK FOR

podcast Apr 15, 2019

Thrifting is a great American pastime, and many people are using thrift items to resell. If this interests you, then you are likely wondering what to look out for and what items would turn a good profit. You might be unsure of the Amazon standards that relate to used and unused items, or perhaps you are already reselling thrift items on eBay and are considering doing the same on Amazon.

In this podcast, we share the do’s and don’ts of thrifting for Amazon. From yards sales, estate sales, and thrift stores, we reveal the top 10 things to watch for when thrifting. We share which items sell best and for the most profit as well as reveal the checks and tests that you should make when choosing thrift items. We also explain everything you need to know about used items, unopened items, collectibles, and new items. 

“Thrifting can be really lucrative and exciting if you do it correctly for each platform you plan to sell on.” - Kristin Ostrander


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product Apr 14, 2019

We hear from people every single day that are confused about selling on Amazon. There are endless Youtube videos, gurus and blogs pulling you every which way.

We are Kristin Ostrander and  Amy Feierman from and we have been selling on Amazon for over 10 years each. Between the two of us we have 22 years of ecommerce experience. Back before it was popular, we were selling products online. All the way back when ebay took paper checks and Amazon only sold used books.

We’ve made mistakes, changed directions and finally figured out how to make selling on Amazon work for us. We’ve made it much easier for you to learn the necessary skills it takes to build an Amazon business from the ground up.

No more confusion. No more mixed messages. No more fruitless research.

Everything you need to jump into your new Amazon business is included in our Start FBA Today e-course. Are you ready to stop researching and start making money with Amazon? This is...

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video Apr 08, 2019

You have probably been wondering what it takes to run a million-dollar business and how you can create your own. You are likely aware that it will take a lot of effort, hard work, and time, yet know that the rewards are worth it. Starting or developing your existing Amazon FBA business is not going to be a get rich quick scheme, but you can find financial success.

You can start from zero and be successful. It is never too late!

In this episode, we reveal how to run a million-dollar Amazon FBA business from home. We explain how to break large goals into small baby steps so you can be consistent in achieving your goals. We share how to reduce your expenses and create systems and processes. We also share how to create an environment of growth and go through each step that we took to find success and freedom.

“Great things don’t happen in your comfort zone.” - Amy Feierman

This week on the Amazon Files:

  • Three things you need to do to create an environment for...
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Amazon FBA Mistakes to Avoid / Bundle Edition

video Apr 01, 2019

Don’t make THESE mistakes when bundling!

You know how much we love to bundle right?

We are the bundle queens but make no mistake. We have had our fair share of bundle blunders over the years. This week on The Amazon Files we are in part 3 of our Amazon mistakes to avoid. This is the Bundle edition. 

As we enter Q2, some wholesale bundlers are beginning to ponder on the mistakes they may have made during Q1. It is well worth spending a little time to become aware of the most frequent and common mistakes we make when bundling on Amazon. Having this knowledge now will save you money, make you more successful, and get you fully prepared to make the best of the coming quarter.   

In this episode share the mistakes to avoid when creating wholesale bundles on Amazon. We explain the importance of doing your research - including keyword research - and how to get started. We share the tools that will help you with your bundle photography and explain the importance of...

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Amazon FBA Mistakes to Avoid / Wholesale Edition

video Mar 25, 2019

Sometimes sellers don’t realize mistakes are being made until they have negatively impacted their businesses. That’s why we’re here to speak into your businesses to help you catch the mistakes BEFORE they take a huge bite out of your profits.

Our number one goal as teachers is to support each and every one of you as you grow your businesses on Amazon. Last week we shared, the first episode in our Amazon FBA Mistakes to avoid series. If you missed it, you can watch it HERE. In this series, we’re discussing the common mistakes we see sellers making in different sourcing models and what you can do to prevent them in your business.

There are common mistakes that many Amazon sellers make, and these can often be due to incorrect assumptions. You might think that it is too expensive to get started with wholesale bundles or maybe you are afraid or nervous about approaching wholesale vendors. You may also be fearful and worried about the questions that vendors may...

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Using Jungle Scout Chrome Extension for Product Research - Tutorial [2019]

affiliate Mar 18, 2019

One of the questions we get asked ALL the time is, “How do I find products to sell on Amazon?” Our answer, RESEARCH. That is a big, scary word for a lot of sellers but there are many tools available today that make the research process much easier to manage no matter what your business model. One of our favorite tools to use is Jungle Scout.

Why Jungle Scout?

Jungle Scout is a great research tool we use and recommend to help Amazon sellers find PROFITABLE products to sell. It doesn’t matter if you are looking to develop a private label product, find profitable products from an existing wholesale vendor, or to build unique product bundles, Jungle Scout is up to the task.

Why the Jungle Scout Chrome Extension?

The Jungle Scout Chrome Extension helps sellers find and confirm Amazon FBA product ideas by providing access to data that equips them to make smarter buying decisions including:

  • Historical Best Sellers Rank (BSR)
  • Estimated monthly and daily comprehensive...
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Amazon FBA Mistakes to Avoid / Retail Arbitrage

video Mar 18, 2019

Are you looking to turn a profit from your Amazon business? We hope so!

Running a business comes with ups and downs both big and small. Downs are inevitable BUT there are things you can do to prevent many of them.

Whether you’re new to retail arbitrage or have been doing it for years, making mistakes is par for the course. And while making mistakes is often how we learn and grow as entrepreneurs - it often comes at an expensive cost. Some mistakes can even be detrimental to the success of your business.

Today, we share the retail arbitrage mistakes you should avoid while building your Amazon FBA business. We highlight the most common errors many new Amazon sellers make and share the data points that you should consider when deciding to buy a product. We also discuss why you shouldn’t fall into the habit of buying with your heart instead of looking at the facts, share the tools that can bring you greater success, and offer clarity on when is the right time to move from...

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video Mar 11, 2019

Learn How to Bundle Products on Amazon:

Did you know we started with Retail Arbitrage bundles long before we ventured into wholesale? We started bundling because competition on single items was becoming brutal. We began right where we were at the time - Retail Arbitrage!

Bundling retail arbitrage items is a quick and easy way to incorporate bundles into your business model. You can start right where you are with a low commitment level. We are here to help you get started.

If you’re into retail arbitrage but are not sure where you're going or feel lost - you are not alone. Many Amazon sellers deal with the stresses of what happens if products can’t be found and may have limited success with small profit margins. Retail arbitrage bundles are a great place to start before moving into wholesale bundles. You will be able to test the waters before moving onto something more significant, and anyone can create bundles...

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video Mar 06, 2019

There is a lot to learn and understand about creating and maintaining a successful Amazon business. There are many questions that those looking to start a wholesale bundling business are asking and many more from those who are already bundling but want to find more success and refine their process.

Many new Amazon sellers feel unsure about the best practices and tactics to use and feel uncertain of what to do next. For some, this can become a roadblock. 

We are answering all of the questions that you have on bundles. We explain what bundles are and how to choose items to add to your Amazon bundles. We share how to get your bundles to rank well on Amazon, how to select their keywords, and how to determine the right price that will make buyers what to purchase. We share our experiences of listing seasonal products and what to do if they suddenly stop selling. We also reveal the ways that you can differentiate your bundles and we share our top three tips on researching items...

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