AF201 - TOP Answers to Questions about Selling on Amazon

help for sellers Jul 03, 2021

This week, I am so excited to have a chance to answer some of the tons of questions that have been coming my way. Whether through email, our YouTube videos, or our Facebook group, so many of you have reached out to us looking for more information, insights or advice, and, as you know, I am only too happy to share it all with you. I also really love the fact that the questions range all the way from beginner to intermediate to advanced topics, so you can be sure that there will be something...

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AF200 - Your Business Growth Depends on THIS

mindset matters Jun 25, 2021

What is success? What does success mean to you? I know that this is a term that can have different meanings for different people, but I also know that there are some common threads among those elite who have achieved incredible success in their lives. Superstars like Oprah, Beyonce, Patrick Mahomes, and Tom Brady have all enjoyed huge success, and research reveals that there are some common traits that they possess, and which you can possess as well.

So what are these common threads and how...

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AF199 - Scale Your Business in 15 minutes

mindset matters Jun 18, 2021

Time is universally limited: we’ve all got 168 hours a week. It’s the same for me, the same for you, the same for every single human being on this planet. It’s even the same for Beyonce. So, with limited time in your hands, how do you run and scale an online business like an Amazon store? Running a business - whether it’s a brick-and-mortar or an Ecommerce store - seems to come with an endless list of tasks and to-dos.

How do you get it all done?

Does anyone ever get...

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AF198 - GS1 UPC Codes for Amazon Sellers

guest experts Jun 13, 2021

It’s important to be legitimate on Amazon, and to do this, you need the correct codes. You need to understand the difference between GTIN, UPC, and EAN codes and how they affect your Amazon business. To help me explain these codes, I have brought in an expert to share everything you need to know to help you fully understand these codes, how Amazon uses them, and why it’s important that you’re using the correct codes in your Amazon listings. Michelle Covey leads the...

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AF197 - Improve Your Amazon Listings with Graphics, with Ian Bower

guest experts Jun 06, 2021

Visual representation and professionalism are essential when it comes to listing products on Amazon. Someone that lands on your page is usually already aware of what they want; now, it’s your job to close the deal. Your images and copy are going to do that for you, so listing optimization is vital.  Expert help is on hand from Ian Bower and his team at Graphic Rhythm Design. His agency helps Amazon Sellers with their visual identity by producing conversion-optimized images and...

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AF196 - GTIN UPC and Brand Registry updates 2021

branding gtin May 31, 2021

I have been talking about brand registry on Amazon for some time now; OK, it’s been over two years. I am going to say I told you so, but also follow that up with a hug. I have been branded on Amazon since 2015. I genuinely believe it helps protect your account, brand, and everything else as an Amazon seller. I know some of you will be thinking, ‘I don’t want a brand; I don’t want to sign up for that.’ So, let’s talk about what having a brand registry means...

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AF195 - Retail Arbitrage Updates

I know a lot of you are using the retail arbitrage business model to build your Amazon business. I used to do it, too. It was the foundation of my business for many years and there is certainly profit in it. However, when you go to a store, there is no guarantee that you will find products to fill your cart.  There are some pitfalls, most notably: time and business limitations. Things have changed for 2021 and some new policies coming from Amazon that you need to know. 

So...

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AF194 - Exploring the Private Label options with Stephen Somers

guest experts May 17, 2021

Around seven years ago, Stephen Somers started his path towards building an amazing Ecommerce business by Googling “how to build an online business.” What he found was an abundance of terrible courses. Real knowledge on expanding an Amazon business later came when he met his mentor and eventual business partner, Robert Rickey, with whom he co-founded Market Superheroes, an online education and services company. Robert and Stephen have sold over $12 million in products and have...

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AF193 - It's Time

mindset matters May 08, 2021

We make a lot of excuses just to put off the thing we said we’re going to do to reach our goals. We say things like, “I don’t have the time!” But in reality, what really makes many of us procrastinate from taking the next step to our dreams are fears and assumptions. We fear that, because we failed the last time we took a risk, we’re going to fail again. We assume how our stories are going to go. We keep old labels that hinder us from achieving our success.

...

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AF192 - The Key to Seven Figures on Amazon is NOT Bundles

amazon success stories May 04, 2021

Throwback to 2010: A week after I had my third child, my husband got injured at work. The only income that we had was my eBay and Amazon online businesses, and they certainly weren’t enough to feed a family of five. Soon enough, we ended up losing our home because of foreclosure. Fast forward to today, I run a seven-figure online Amazon business while working from home. 

But how did I get from foreclosure to millions of dollars in Amazon revenue?

What’s the secret...

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In this episode of the Amazon Files podcast, host Kristin Ostrander interviews Sasha Gorelik, a copywriter, and strategist for e-commerce clients. They discuss the...
The Amazon Files podcast episode features Kristin Ostrander and Christian Kelm discussing how to optimize Amazon listings for search engines and increase sales. Christian...
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