Writing an Amazon listing can be a real challenge. Even the best Amazon sellers can struggle with coming up with an effective title, interesting bullet points, and compelling product description that not only satisfy Amazon’s search algorithm but also entice customers. Luckily, there are people like Karon Thackston, a copywriting and listing expert. Karon is the founder of Marketing Words, through which she and her team have been training entrepreneurs and Amazon business owners on how...
Whether you want to be a household name or a small Amazon business, trademarking and brand registration with the US PTO is essential to your business’s success. Benjamin Becker, a trademark attorney and founder of the Royal Trademark Law Services, is passionate about educating business owners from all walks of life on growing their brands and hitting new business milestones. Ben stresses that, like with any other kind of businesses, an essential part of keeping your Amazon business...
As an Amazon business owner, I know that building a legitimate online business doesn’t happen overnight: through sweat and tears, I’ve worked hard over the years to see my business grow. That’s why I want to protect my Amazon business with insurance. But the first time I called an insurance agency, they clearly had no clue about what I do. Luckily, there’s Ashlin Hadden, the founder of Ashlin Hadden Insurance who’s dedicated to educating her clients and guiding...
Lesley Hensell is the co-owner and Partner at Riverbend Consulting, an amazing team of consultants who help Amazon sellers with problems ranging from everyday issues like dealing with account suspensions, to odd and strange things such as Amazon linking your seller account with the account of your fourth cousin thrice removed. Lesley and her team are like Amazon therapists: people who could support you in facing Amazon’s challenges. And honestly, she’s truly a well of insight whom...
What is the number one question every new Amazon seller asks? It’s how they can find the best products to sell online. Isaac Kuhlman has been an Amazon Brand Developer since 2013. He is the co-founder of REAL Coaching who has helped over thousands of Amazon sellers grow their businesses to fuel their lifestyle. Throughout his years of experience with running his own business and coaching others, Isaac has uncovered the relationship between one’s passion for solving problems and...
To beat your competition, you’ve got to work smart. And part of working smarter is using the tools at your disposal to their greatest advantage. In running your Amazon business, using keywords to their maximum potential can help you rank and index your products and, ultimately, scale your business. Steven Pope is the Founder of My Amazon Guy, an 18-person Amazon Seller Central agency, through which he helps his clients grow and scale their Ecommerce businesses through PPC, SEO, Design,...
If you’re sick of competition and want to scale your Amazon business to another level, then bundling is for you. I hear you: you are worried that you won’t find the right vendors or won’t be able to sell your products, so you’d rather stick to retail arbitrage on Amazon. But while it can be scary to venture into the unknown, the success stories of doing bundles on Amazon are real.
Meet Al Bereznay, an e-commerce veteran who has been running his online business since...
We’ve said it before, and we’ll say it again: risk comes hand-in-hand with business. The same is certainly true for any Amazon business. But while the struggle is real, knowing your numbers and managing your cash flow can help you protect your profit and stay in business - especially in times of a global health crisis. Cyndi Thomason is the President of Bookskeep, a virtual company that provides accounting services to e-commerce businesses worldwide. Cyndi is an Ecommerce...
Change - it’s the only constant thing in business, whether it’s a brick-and-mortar store on an online Amazon business. Over the years, Amazon has made changes that can impact how we run our business. Sometimes, they even make changes without first announcing it, leaving some Amazon sellers surprised - or worse - suspended. Luckily, there are people and teams who can advise sellers on suspensions and reinstatement, like Lesley Hensell. Lesley is a specialist on Amazon account...
Amazon's algorithm is always changing how it pairs your product with Amazon buyer searches. If you have a "set it and forget it" mentality when listing on Amazon then your listings won't generate their optimal profit potential.
Once you create a listing it can, and often should, be changed periodically. On this week’s episode of the Amazon...
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