In this episode of the Amazon Files podcast, host introduces guest Michael Leber, a successful Amazon seller who has expanded his business to include selling on Walmart. Michael shares his experience and explains how Walmart has provided growth opportunities and a supportive environment for sellers. They discuss the differences between Amazon and Walmart, the potential of Walmart surpassing Amazon in the future, and the importance of focusing on one platform before expanding. Michael also...
In this podcast episode, host Kristin Ostrander introduces guest Maria Kellis, an inspiring leadership coach. They discuss the significance of passion and purpose in business, challenging the notion that it's only relevant for brand builders. Maria shares her personal journey of adversity and resilience, emphasizing the importance of gratitude and mindfulness in overcoming obstacles. She discusses the four stages of mindset transformation and the power of trust and faith. They also touch on...
In this podcast episode, Kristin Ostrander from Mommy Income and Amy Wees from Amazing at Home discuss their experiences with sourcing products from China and Mexico. They talk about the benefits of visiting trade shows like the Canton Fair in China, where they found competitive pricing and a wide variety of products. They also discuss the challenges of navigating cultural and language barriers when sourcing from different countries. Kristin shares her experience organizing sourcing...
Have you ever wished you could ask 500 people if they would buy your product? In this episode of the Amazon Files podcast, Kristin Ostrander and Justin Chen discuss how PickFu can help Amazon sellers make data-driven decisions by gathering real consumer feedback on their products or services. The most valuable lesson from this podcast is the importance of understanding your target audience and using human feedback to make data-driven decisions that can improve your Amazon listing and increase...
In this episode of the Amazon Files podcast, host Kristin Ostrander welcomes guest Christina Passmore to discuss the personal side of business. They delve into the challenges faced by women in a male-dominated industry and share their experiences as entrepreneurs. Christina shares her journey of building a successful e-commerce business and starting a copywriting agency. They touch on topics such as digital marketing, age not being a barrier to entrepreneurship, and finding fulfillment in...
Are you an entrepreneur looking to grow your business? Do you struggle with vulnerability and authenticity in your marketing efforts? In this episode of "The Amazon Files" podcast, Kristin Ostrander interviews Lydia Michael, a successful entrepreneur and brand owner, about her journey to success. Lydia shares her experiences in the Goldman Sachs 10,000 Small Businesses program, her background in marketing management, and her five years working in the music industry.
The most valuable lesson...
Do you know how to protect your brand on Amazon? In this episode of the Amazon Files podcast, host Kristin Ostrander and special guest Suzie Hixon, an IP attorney, discuss the importance of trademarking and brand registry on Amazon. They explain the different types of IP claims that Amazon sellers may face, such as counterfeit-related claims and infringement, and the difference between infringement and policy violations. The most valuable lesson from this podcast is the importance of...
Are you tired of relying on just one platform for your e-commerce business? In this episode of The Amazon Files, Kristin Ostrander interviews Fernando Sustaita, an e-commerce veteran who has successfully transitioned from eBay and Amazon to Etsy and Shopify. The most valuable lesson from this podcast is the importance of adapting to changes in the e-commerce industry and trying different business models. Fernando shares his journey and experiences with retail arbitrage, print on demand, and...
In this episode of the Amazon Files podcast, host Kristin Ostrander interviews Ritu Java, CEO of PPC Ninja, a software and service provider specializing in ads and sponsored ads for brands. Ritu shares her journey into e-commerce, starting with selling jewelry on Etsy and learning about advertising and marketing to promote her products. She also discusses how being a new mom influenced her business building and how she balances work and family life. Ritu provides tips on how to start auto...
In this episode of The Amazon Files podcast, host Kristin Ostrander and guest Nathan Bindschatel discuss their experiences in e-commerce and the benefits of using a prep center. Nathan, the owner of My Prep Center, shares how his team prioritizes communication and works to earn the trust of their clients. They also discuss the importance of focusing on profitable tasks as business owners and outsourcing tasks like prep and shipping to increase efficiency and profitability. Nathan offers a...
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