Getting error codes on Amazon isn’t something new. Receiving error notifications with listings is a regular occurrence, but with Amazon’s recent changes to their policies, error codes have been surging. While the company is making these changes to protect both their bottomline and Amazon customers, the drastic changes can feel stressful and confusing. But don’t pull your hair out just yet. While the solutions are not as fun and exciting as one might think, there are certainly steps you can take to fix these Amazon error codes and make your business thrive.
Today, I outline both short-term and long-term fixes to those dreaded error codes everyone keeps receiving on Amazon. I explain the Amazon error codes 5661, 5664, and 5665 and describe how they impact the way you list your bundles. I define and differentiate ‘brand registry’ from ‘brand approval’ and emphasize why you need to start pursuing brand registry for your Amazon business. I also discuss Amazon’s bundling policy and underscore the importance of having the willingness to do the hard work and creating a long-term sustainable Amazon business.
“Amazon has officially changed the rules, and the best way to fix these errors is to create your own bundle brand and custom packaging.” - Kristin Ostrander
This week on the Amazon Files:
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Grow Your Amazon Business!
Thanks for tuning into this week’s episode of The Amazon Files, the show to help Amazon seller along their business journey one step at a time with Amazon expert and your host, Kristin Ostrander. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show and leave us your honest review. Don’t forget to share your favorite episodes with your friends on social media! Use the codeword #Error to join us on Facebook. Each week, Kristin hosts a live discussion on how to grow your Amazon business. Don’t forget to check out our website and subscribe to our mailing list for even more resources.
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